JUICEFUL ISTANBUL SUMMIT

Join us in Istanbul and be part of the conversations shaping the future of fruit juice.
Save with Early Registration.

Fruit juice isn’t just a product—it’s a powerful link between agriculture, nutrition, sustainability, and economic growth. It supports farmers, contributes to healthier communities, and plays a crucial role in shaping a more sustainable future.

This summit is where big ideas turn into action, partnerships take shape, and the industry moves forward. We’re building an event that’s more than just discussions—it’s about making an impact.

14th JUICEFUL ISTANBUL SUMMIT 2025

Dear Juice Colleague,

We are so excited to meet face to face again at 14th Juiceful Istanbul Summit on 11 September 2025, at Radisson Collection Hotel Vadistanbul.

On September 11, 2025, we’re bringing together the key players in the fruit juice industry—leaders, investors, producers, and innovators—at Radisson Collection Hotel, Vadistanbul.

Fruit juice isn’t just a product—it’s a powerful link between agriculture, nutrition, sustainability, and economic growth. It supports farmers, contributes to healthier communities, and plays a crucial role in shaping a more sustainable future.

This summit is where big ideas turn into action, partnerships take shape, and the industry moves forward. We’re building an event that’s more than just discussions—it’s about making an impact.

Join us in Istanbul and be part of the conversations shaping the future of fruit juice.

Juiceful Istanbul Summit registration is open NOW and we also offer different sponsorship possibilities for you to consider.

Please keep an eye on our e-mails, social media platforms (LinkedIn and Instagram) and website.

Looking forward to seeing you soon in Istanbul!

Best Regards,
Turkish Fruit Juice Industry Association (MEYED)

14th JUICEFUL ISTANBUL SUMMIT 2025

Radisson Collection Hotel, Vadistanbul 11 September 2025, Thursday

08:00 – 09:30

Registration at the Hotel, Lobby

09:30 – 09:40

Welcome Addresses by MEYED

İpek İşbitiren, Secretary General, MEYED
Osman Güldüoğlu, President of the Executive Board

09:40 – 10:00

Juice Moments: Where Demand Meets Desire

Julia Sotera, Marketing Services Director, EMEA ,TETRA PAK

10:00 – 10:20

Spotlight on Biosolutions in Beverages: Juicing the Future of Innovation

Seçil Bal, Industry Technology Specialist – NOVONESIS

10:20 – 10:40

Where Global Café Culture Meets Retail: Scaling Foodservice Ideas to Retail Success

Jie Ying Lee, Senior Strategic Marketing Manager,Taste , KERRY Asia Pacific, Middle East & Africa

10:40 – 11:30

Photo Shooting and Juice Break

11:30 – 11:50

The Science of Joyful Taste

Guillaume Esch, Product Experience Lead, IFF

11:50 – 12:10

Navigating challenges of citrus and tropical juices — Orange, Pineapple, Mango.

Gosia Lodzinka, Global Head of Business Unit – Citrus & Tropical, DÖHLER

12:10 – 12:30

Flavours in Focus: From Regulation to Market and the Challenges Ahead

Burcu SEVEN DİNÇTÜRK – Regulatory Affairs Manager, AROMSA

12:30 – 14:00

Lunch

14:00 – 14:20

FMCG Full View Insights & Foresights

Esra Doyduk Yalçın, Beverage Industry Leader , NIELSEN IQ

14:20 – 15:20

Panel – Turning Risks into Strategy: Climate Adaptation and Economic Outlook

Moderator: Prof. Dr. Gökhan Özertan, Özyeğin University

Panelists:

Global Economic Outlook and Its Implications for Türkiye Prof. Dr. Erhan Aslanoğlu, Bilgi University

Climate Resilience in Agriculture: What It Means for the Juice Industry – Ass.Prof. İrem Daloğlu Çetinkaya, Boğaziçi University

15:20 – 16:00

Juice Break

16:00 – 16:25

Future of How We Feed – Tech Driven Today and Tomorrow, Cem Aracı, Partner, Consulting Leader, PwC Türkiye

16:25 – 16:50

Beyond Water – The Next Challenge, Prof. Dr. Erdem Görgün, Managing Partner, io Environmental Solutions

16:50 – 17:00

Closing Remarks & End of the Summit

17:30 – 19:30

Networking Reception at the Hotel – Featuring selected R&D Projects with TÜBİTAK
MAM/TÜGİP Food Themed Incubation Center *

PROTWIN
EXCEL4PRO
HÜÜP COFFEE
MELİT FARM
ŞİLE NATURAL
TETİS BİYOTEKNOLOJİ
FONKA Gıda
PROMOSEED

Our Sponsors

Venue

Radisson Collection Hotel, Vadistanbul

Walking Distance to Vadistanbul Shopping Mall and Havaray Station

The hotel is located across the Ali Samiyen Nef Stadium district, one of the most important sports fields in Istanbul. It is located only 10 mn Away from Maslak and Levent , the most important business districts of Istanbul and closed to Volkswagen Arena, UNIQ Istanbul,the city center.

Nestled on the foothills of Vadistanbul Park which includes the Ataturk Arboretum, Belgrade Forest, and Gokturk Ponds National Park.

The hotel is located 25 km from Istanbul’s new airport.

Address: Ayazağa Mah. Azerbaycan Cad. 1A Apt. No. 3A

Our Partners

Communications Partner

Event Partner